4 Online Marketing Lessons for the Ever Changing Digital World
4 Online Marketing Lessons for the Ever Changing Digital World ... But do all your social media activities fall under an overall brand story? Most often ...
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3 Keys to Amazing Customer Service for an Ecommerce Business
As a digital-first brand, you don't have the opportunity to initiate face-to-face contact with customers with they first browse your website. For brands that ...
View ArticlePatreon is Bringing CRM to Creators
The Salesforce model is expanding to content creators.
View ArticleThe viral guide by Culture Machine’s Sameer Pitalwalla
Brand Equity caught up with Sameer Pitalwalla, CEO and co-founder, Culture Machine to figure out how the digital conglomerate operates now that ...
View ArticleMomentFeed Study on Mobile Customer Experience Underscores Importance of...
85% of Consumer Engagements Now Happening on Local Brand Pages vs. Official Corporate Websites
View ArticleAccess Emanate to Rebrand to Access Brand Communications
Through expanded digital, content, design and video offerings, as well as strategic planning capabilities, Access has implemented integrated brand ...
View ArticleAxalta Coating Systems Introduces Voltalube – New Wire Enamel Brand
BASEL, Switzerland--(Business Wire)--Axalta Coating Systems (NYSE: AXTA), a leading global supplier of liquid and powder coatings, has ...
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Reuters Named The Number 1 International Brand For Monthly Digital Reach...
Reuters, the world's largest international multimedia news provider, has today been named the number one international brand for total monthly digital ...
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Study: Customers Boycotting Brands With Ads Near Offensive Digital Content
“CMOs and brand advertisers are increasingly concerned about various aspects of digital and programmatic advertising, including concerns about ...
View ArticleNike restructures to focus on digital transformation
Athletic apparel brand Nike is launching a new digital offensive as part of a broad organizational effort designed to help the brand build a closer ...
View ArticleLeveraging Your Brand’s Digital Presence for Customer Service Initiatives
Nothing turns a consumer off a brand faster than bad customer service. Once the damage is done, it can be very difficult to convince a customer who ...
View ArticleFacebook, Deloitte Digital Form Partnership, Help Brands ‘Become’ Digital
Facebook earlier this week announced a partnership with Deloitte Digital to help brands that are struggling to enter the digital age. The alliance will ...
View ArticleInstagram is Adding Transparency to Influencer Marketing
A tool will tag sponsored posts, and provide brands and influencers with access to analytics.
View ArticleCiti opens brand new digital branch at Doral Commons
After setting its sights on rapid expansion in the greater Miami area, Citi has opened three new locations in the past month, including a new and ...
View ArticleCritically Acclaimed Drama/Romance Film Seven Lovers Now Available for Rent...
Seven Lovers, an independent film written and directed by Keith Boynton, is now available for rent or purchase on multiple digital platforms including Amazon, iTunes, Microsoft, VUDU, Vubiquity, Dish,...
View Article5 Web Design Trends to Double Your Website Traffic
If you want to reach out to a wider audience for your business, then you own a website. If you own a website, you want it to look good and attract consumers. To keep up with the web design trends of...
View ArticleRoman ramps up digital strategy
Womenswear brand Roman has appointed Tariq Mahmood as its new head of ecommerce and digital as the brand targets 100% year-on-year growth ...
View ArticleConsumers Move Between Brand Loyalty Stages
Digital brand experiences will also need to fill the role that in-store customer service has traditionally played in shaping brand identities and ...
View ArticleEditorial? Advertising? Call it “Comtent”
Skimlinks finds opportunities beyond affiliate marketing and branded content
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How to Build Your Digital Brand as an Actor
Welcome to the Backstage Guide to building your digital brand as an actor and performing artist. Here, we're going to supply you with all the ...
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