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Digital Encourages Basket-Building: Report
“Retail and brand marketing have been forever disrupted by digital tools that have reshaped shopping trips. That's no surprise to many,” said Wendy ...
View ArticleNational Digital Marketing Agency EXPAND Increases Digital Engagement for...
... Agency EXPAND Increases Digital Engagement for Online Apparel Brand ... Through digital advertising and relevant content & outreach strategies ...
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National Digital Marketing Agency Increases Digital Engagement for Online...
Through digital advertising and relevant content & outreach strategies EXPAND has proven to build their client's customers base, drive targeted ...
View ArticleNational Digital Marketing Agency EXPAND Increases Digital Engagement for...
EXPAND digital marketing agency, located in Portland Oregon, creates waves as it refreshes website for the hottest fitness apparel brand in the market ...
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Havas US Chief Says Brand Safety and Politics Are Causing Friction Between...
CANNES, France—Havas U.S. chairman and CEO Paul Marobella said at a Cannes panel here today that clients' tough questions about brand safety ...
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How AOL plans to reach 2 billion users by 2020
The second is about the ad side: "It's really helping people understand how you take brand advertising in the digital age and drive it through the ...
View ArticleB2 Digital acquires Hardrock MMA for undisclosed amount
Phase 1 of building the B2Digital brand in the MMA industry will continue through sponsorships of more MMA fights, which exposed the B2Digital ...
View ArticleSmyle Group reveals new look digital and AGM brands
Smyle Group has launched smyle.tv for its digital content brand Smyle Moving Image, as well as refreshing the brand of its AGM specialist Pumphouse ...
View Article4 Reasons Why Consumers View Brands As Relationships
We all understand the importance of having healthy relationships in our lives. But, we may often forget how important healthy relationships impact our businesses. Of all the success metrics, if we...
View ArticleComedy Central taps DEFY for digital shorts
Comedy Central International has struck a partnership with digital media ... Comedy Central International and DEFY Media will co-produce 10 brand ...
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From Web Pages to Journeys: How to Prioritize Customer Pathways
Your customers are on the move — consuming digital content, information and experiences in ways few could have predicted. Every brand and ...
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Boots becomes latest company to terminate new gTLD but other ‘.brands’ go...
At this year's INTA Annual Meeting, for example, CSC Digital Brand Services' Gretchen Olive noted that '.brands' are neither in a rush to launch or ...
View ArticleLexis Teams Up with Text100
Shales joined Lexis in 2012 after that agency acquired his former brand/digital shop, Paratus Communications. The Lexis brand will be phased out ...
View ArticleA Day In The Life Of An Agent At VidCon With CAA’s Andrew Graham
With close to 30,000 attendees, a slew of brand sponsors, thousands of digital media, advertising, marketing, and entertainment industry executives, ...
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Why I Quit Working at Apple Music
“I want brands to license music directly from artists that are as authentic as their brand.” Of course, Apple Music is mostly about licensing via ...
View ArticleThe Topps Company Inc. Promotes Deniz Gezgin To Vice President, General...
In his new role, Gezgin will lead the Digital Apps division, focusing on ... the preeminent creator and brand marketerof physical and digital sports cards, ...
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Disney Digital Network Touts Synergies in New Structure
Disney Digital Network Touts Synergies in New Structure ... Andrew Sugerman, executive VP of publishing and digital media for Disney Consumer ... 1,000 Maker creators with Disney's family-safe brand...
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AdSpark partners with Wootag, Tracx on digital ads
AdSpark, a digital marketing solutions firm owned by Globe Telecom Inc., has ... “What we do to help our brand advertisers is to keep that conversation ...
View ArticleEuropean Space Agency’s new LISA mission will measure gravitational waves in...
LISA is a space observatory that will give us a brand new way of seeing the ... senior advisor for Science and Exploration at ESA, told Digital Trends.
View ArticleBRAND MARKETING RESEARCH: Majority Say Lack of Diversity At Agencies Impedes...
BRAND MARKETING RESEARCH: Majority Say Lack of Diversity At ... if they encountered brand ads alongside digital content that offends them.
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