Relevnt(TM) launches to architect a new mobile web
By re-architecting the mobile web, Relevnt offers publishers, brands and news organizations a unique end-to-end platform to publish, distribute, and ...
View ArticleA Woman Of Influence: Galvea Kelly – digital pioneer and one of Brand...
An Irishwoman is climbing to the top of the marketing industry in the US after being named one of Brand Innovators 'Top 40 under 40' for the second ...
View ArticleEntropik uses AI to gauge brand preference
It has built a platform called Chromo that can predict users' emotions based on their touch or swiping gestures on a smartphone or a digital wearable ...
View ArticleShaping brands that call out to young indie shoppers
Brands might have to tell homespun stories to appeal to millennial ... menu and digital innovations, says: "We've rolled out self-ordering kiosks in ...
View ArticleBig Q Consultancies: Difficult to shake campaign-dominant logic
In the UK, IBM iX, Accenture Interactive, BAE Systems and Deloitte Digital UK ... agencies should consider buying firms for their C-suite brand share.
View ArticleIt’s Jen Wong’s Time
Wong oversees the digital and back-end operations of the publisher's brands, along with its branded content studio The Foundry, video operation and ...
View ArticleWhen brands look to comedians to up the LOL factor in digital ad campaigns
This is particularly so in digital advertising medium which has recently seen brands rope in several Indian stand-up comedians who have made a ...
View ArticleAmplified Ale Works Leverages Thinfilm’s NFC Solutions to turn On-Premise...
"The technology is innovative and gives us a way to extend the Amplified brand by way of a new digital marketing channel in a real-world setting.".
View ArticleWhere Should Social Media Live in Your Organization?
For many years, social media was an add-on tactic, yet now it's often the first way a customer finds a brand and begins their digital journey. Ensuring ...
View ArticleL’Oréal Canada appoints new Chief Marketing Officer
In 2010, she became Brand Manager of Maybelline New York and ... in all major categories and accelerated the digital transformation of the brand.
View ArticleDigital Engagement Index
Tommy Hilfiger's chatbot enables consumers to explore pieces from the brand's new collection by answering questions that help identify the ...
View ArticleIt’s Time to Move Digitally: ACUC Onsite
LAS VEGAS – Credit unions must retire the phrase “digital strategy. ... IBM Institute for Business Value, Kleiner Perkins and Walker/Financial Brand).
View ArticleDigital printing adds luxe feel to organic skincare packs
Mukti Organics takes the digital printing route for the cartons and labels for its ... Mukti Organics, Australia's premium eco-luxe organic skincare brand, ...
View ArticleRoyal Caribbean: Scuba Snapchat Spectacles
Royal Caribbean has launched a scuba/snorkelling mask with built-in Snapchat Spectacles so that holiday makers can get social under the water too. Called “SeaSeekers” the Goggles will be available for...
View ArticleHow Authentic For Your Personal Brand – Do You Look?
Using branded headshots and professional photographs is vital to attract ... A prime example of corporate digital branding gone wrong is using sexy ...
View ArticleToday, Digital Does the Same For Us What Print Did a Decade Ago: Shashank...
Eureka Forbes, one of the leading players in the water purification category, is a well known brand in Indian homes. Millions of people across the ...
View ArticleCannes Lions 2017: Still a long way to go in Digital; time to reflect Mobile,...
Kasper Rorsted, CEO, Adidas recently said that the brand's entire marketing initiatives will now move to digital channels because all of the company's ...
View ArticleRules to Follow When Building Your Brand Online
When done well, a podcast can be both fulfilling and exponentially helpful for establishing your digital brand. But a podcast, however successful, is just ...
View ArticleCloudCommerce Launches New Digital Marketing Division
... OTCQB : CLWD), a global provider of cloud commerce services to leading brands, today announced the launch of its new digital marketing division.
View ArticleSEVEN HILLS SOLUTIONS LAUNCHED THEIR NEW IMPLANT DENTAL BRAND
... HILLS SOLUTIONS LAUNCHED THEIR NEW IMPLANT DENTAL BRAND ... As pioneers in the digital age, Seven Hills Solutions is first in full digital ...
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